Thinking about your new website can be daunting. Some days you feel ready to launch yourself publicly, opening your very being to the welcome (or scrutiny) of others, other days - not so much.
It’s very important to take it all one step at a time, and to understand it is ok to change your mind along the way. Your website will grow and change as you do, it’s an ongoing process.
I often tell clients to think about themselves as an author, and the website as their autobiography. Therefore, it needs a cover (design - page layout), index with chapter titles (clear navigational links), interesting content (the pages), some images here and there (visual effects), culminating in a presentation and story that is moving, enjoyable, thought provoking and allows people to connect emotionally with you and what you do.
If you don’t have everything ready, no matter, I can help you along and simplify the process, giving you the head and heart space to focus on what you need to. One of the wonderful aspects of partnering with Central West Web Design, is you get to do what you do best, and so do I.
Logo/Banner - if you have something already it may need adjusting for online/screen application. 95% of the time, we design your logo or banner together. Generally you give me as much information as you can regarding what you would like, and I search for images to work with to bring your design to life. There can be days or weeks of back and forth, and you may find your original ideas change radically as we look at options and explore how you want to present yourself.
Visual aspects, colour, design, layout, font styles for content - Once we have the banner complete, we can move onto designing the actual page layout. The placement of the main links, complementary colours and other little design aspects that make your page unique, and you.
Once we have the page layout right, we can start adding content (text, content related images, videos etc). The most common pages are: Home, About, Contact, Services, Classes, Gallery, FAQ, Terms and Conditions, Qualifications, Fees, Payments, Testimonials, Courses etc.
If you have having trouble feeling your way with design, find some websites you like or dislike; ask yourself do certain colours, images such as animals or landscapes, resonate with your passion and work; what kind of feeling do you want the site to have, what kind of effect on visitors; think about your personality, your style; ask your friends what comes to mind for them.
I use three main image websites for banners, logos and web design. 123rf.com, depositphotos.com and dreamstime.com. If you search through these using keywords which make sense to you, it can narrow down design time, and help you focus on the type of imagery and colour palette for the website.
You do not need everything to be perfect before you send it to me, things will always be changing on a healthy website and sometimes it needs to be seen on screen to know what to do next.
Let’s get started with what you do have, and the rest will flow.
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